Change in one type of technology often dictates change in another. The changes to steel cutting technology in the past three decades have been very significant and, with the development of high-speed fibre lasers, are now influencing the quality of steel that the industry uses. Swiss steel cutting technology company Bystronic has taken the lead in the development of fibre lasers, with the introduction of the Bystronic 10kW ByStar fibre laser. Represented exclusively in South Africa by First Cut, the foremost local experts in the provision of consumables and capital…
Read MoreDay: September 6, 2017
Elquip Solutions and Kinkelder partner for long-term cutting-edge excellence, return-on-investment and lower cost-per-cut
Manufacturers who use large capital equipment sometimes shy away from purchasing top quality machines. The most common reason for this is the initial capital outlay. However, is this always a wise decision? Mike Cronin, the Managing Director of Elquip Solutions, gives good reasons why it is not. Firstly, the life-cycle costs of an inexpensive capital equipment item or consumable could be appreciably higher than those of its more expensive counterpart. One has to question: Will the cheaper machine give the same level of performance and produce the desired product quality?…
Read MoreAttract shoppers’ attention when and where it matters most
Why shoppers decide to buy a particular brand or product is a question every manufacturer, marketer and retailer would love answered, especially as we’re told shopping is not rational and most shoppers make instant decisions subconsciously. Although many consumers research brands online before heading to the store, latest statistics (OgilvyAction Study 2017) show that 70% of shoppers’ purchase decisions are actually made in-store, and 28% of shoppers will decide on which product to buy while standing in front of the shelves, even though they may have had another brand in…
Read More